Cue: CUE ss24
Brand
Date
Sep 2024
Description
Cue unveils its SS24 collection through a series of fashion campaign images that highlight the season's focus on structured tailoring and minimalist silhouettes. Photographed by Pierre Toussaint, the project features model Yunsu Kang across both urban outdoor environments and clean studio sets. The imagery employs natural light to accentuate the textures of the apparel, from sheer polka-dot blouses to crisp white suiting and belted trench dresses. By balancing architectural backdrops with minimalist, clean compositions, the editorial work maintains a polished and contemporary aesthetic throughout the collection.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Color
Pure White
Context
Advertising Campaign
Associated creatives
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