Country Road
Country Road - 50 years together
Brand
Date
Jul 2024
Description
Country Road commemorates its 50th anniversary with an editorial campaign centered on classic, minimalist fashion photography. The project features a series of studio-based portraits, highlighting the brand's apparel through clean silhouettes and monochromatic aesthetics. Creative direction by Rupert Carr-gregg and photography by Daniel Goode establish a consistent, polished visual language across the set. The imagery utilizes soft studio lighting and analogue film techniques to focus on texture and composition, accompanied by prominent serif typography marking the milestone.
Style
Editorial, Vertical, Monochrome
Industries
High Street Fashion
Color
Pure White
Jet Black
Background
White Seamless
Context
Advertising Campaign
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