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Coors Light: Case of the Mondays

Date

Jan 2025

Description

Coors Light presents 'Case of the Mondays,' a commercial campaign centered on the product packaging and beverage cans. Framed against a minimalist, light blue background, the creative utilizes crisp typography to narrate the experience of navigating the year’s most challenging Monday. The production adopts a clean, polished aesthetic with sharp lighting that accentuates the brand's design language. The project was developed by agency partners Mischief @ No Fixed Address and VOLT Studios, featuring production work from Pre Post 3D and Christos Mavridis, with sound design by Barking Owl.

Style

Horizontal, Commercial, Warm

Color
Pure White
Cobalt
Crimson
Background

Solid Colour

Context

TVC / TV Commercial

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