Chipotle: Matty Beniers
Brand
Date
May 2023
Description
Chipotle partners with professional hockey player Matty Beniers for this commercial spot, filmed on location in an indoor ice hockey arena. The piece features the athlete in action, focusing on his performance on the ice while maintaining the brand's athletic association. The production, supported by creative work from Venables Bell + Partners and production house London Alley, utilizes a live-action technique and cinematic framing. The work maintains a consistent visual language that centers on the motion of the athlete.
Style
Horizontal, Commercial, Cinematic
Industries
Color
Powder Blue
Jet Black
Crimson
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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