Cartier
SANTOS DE CARTIER
Brand
ProjectSANTOS DE CARTIER
Date
May 2025
Description
Cartier presents the latest campaign for the Santos de Cartier collection, featuring a series of portraits that highlight the brand's iconic square-cased timepieces and layered jewelry. Photographed by Joseph Molines, the visuals emphasize textures and metallic finishes through a clean, studio-based approach. The editorial campaign features model Carlos Ferra, captured against a neutral white backdrop that prioritizes product focus and garment detail. The imagery utilizes soft, even beauty lighting and a warm, polished aesthetic to bring out the tactile elements of the knitwear and the fine craftsmanship of the jewelry.
Style
Vertical, Commercial, Clean, Warm
Industries
Jewellery
Color
Cream
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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