Byredo: Kantha The Whoo Bag

Jan 2025

Byredo presents the Kantha The Whoo Bag project, a fashion campaign that explores texture and form through a series of stark, high-contrast imagery. Captured by photographer Luis Alberto Rodriguez, the series leans into low-key chiaroscuro lighting to define the architectural details of the apparel and the intricate surface of the featured leather accessory. The campaign features model Bibi Breslin, with fashion editing and styling by Katie Burnett. Casting for the project was led by Andrea Prato and Daniel von der Graf. Utilising monochrome tones and analogue film techniques, the campaign maintains a clean, editorial aesthetic across its varied compositions.

Editorial, Vertical, Monochrome, Clean

Low-key / chiaroscuro

Grey Seamless

Advertising Campaign