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Blumarine

Pre-Fall 2024
Date

Oct 2024

Description

Blumarine’s Pre-Fall 2024 campaign, captured by photographer Alvaro Beamud Cortes, presents a series of editorial portraits focused on sharp silhouettes and high-contrast textures. Art direction by Francesco Roncaglia and styling by Maria Giulia Riva define a polished aesthetic, transitioning from minimal studio backdrops to cool, corporate office environments. The series features model Lavinia de Aquino showcasing key collection pieces, including patent leather outerwear, patterned dresses, and heavy gold-tone hardware. Detailed hair styling by Lorenzo Barcella and makeup artistry by Luciano Chiarello maintain a consistent, clean finish across the campaign, utilizing wet-look waves and bold, deep-toned beauty notes that ground the imagery in an editorial style.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color
Jet Black
Context

Advertising Campaign

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