Bloomingdale's: "Under the sun" Campaign by Bloomingdale's Middle East
Brand
Date
Mar 2025
Description
Bloomingdale’s Middle East presents 'Under the Sun,' a seasonal fashion campaign that captures a relaxed aesthetic against a coastal backdrop. The editorial series features two models in a beach setting, highlighting summer apparel through a high-contrast lens. Photographed by Stef Galea, the project channels a bright and airy atmosphere. The execution relies on natural light to emphasize texture and color, leaning into a clean, commercial visual style.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Color
Mustard
Rust
Background
Sandy Beach
Context
Advertising Campaign
Associated creatives
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