Bloomingdale's: Mother's Day 2025
Brand
Date
May 2025
Description
Bloomingdale’s Mother’s Day 2025 campaign leans into a soft, editorial aesthetic to showcase the brand's seasonal collection. Photographed by Stephen McGinn and Rebecca Siegel, the project features a mix of tactile product still lifes and intimate lifestyle portraits. The imagery utilizes natural light to highlight textures across leather goods, intricate embroidery, and gemstone jewelry. The composition emphasizes organic forms and a warm color palette, incorporating floral arrangements and balanced interior settings to create a cohesive look across the series.
Style
Vertical, Clean, Editorial, Warm
Techniques
Natural light
Event
Mother's Day
Context
Advertising Campaign
Associated creatives
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