Bloomingdale's
Bloomingdale's Skincare Guide
Brand
Date
Aug 2026
Description
Bloomingdale's Skincare Guide is a comprehensive visual campaign showcasing product efficacy and routine essentials. Through a series of high-fidelity macro photographs, the project captures the tactile qualities of cosmetic creams, serums, and cleansing tools in a polished, clinical aesthetic. Photographer Alain Vasallo utilizes soft, diffused lighting and tight framing to highlight ingredient textures and skin health. The imagery balances commercial product shots with editorial portraits, leaning into minimalist compositions and natural light to maintain a clean, consistent brand focus across the entire series.
Style
Vertical, Clean, Commercial
Techniques
Macro
Industries
Skincare
Background
White Seamless
Context
E-commerce / Product
Associated creatives
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