Bloomingdale's
Bloomingdales ME high summer 24 campaign
Feb 2024
The Bloomingdale's Middle East High Summer 2024 campaign translates the season into a series of saturated, sun-drenched vignettes. Photographed by Stef Galea, the project captures a vibrant coastal aesthetic that leans into high-contrast color palettes and clean, architectural framing to showcase the collection's seasonal wardrobe. The imagery captures models Amelia Roman and Leandro da Silva in a variety of outdoor and interior settings, from wooden boardwalks and sandy shores to sun-drenched terraces. The visual narrative relies on natural light and crisp shadows, with styling choices featuring floral graphics, bold primary colors, and artisanal accessories. Production was handled by Sky Khaira, with makeup artistry by Julia Rada to maintain a glowing, polished look across the series.
Horizontal, Commercial, Warm
Natural light
Advertising Campaign
