Betsey Johnson
Fall 2025 Campaign
Brand
ProjectFall 2025 Campaign
Date
Sep 2025
Description
Betsey Johnson’s Fall 2025 campaign features actress Christina Ricci in a series of editorial portraits. The visuals lean into a moody aesthetic, utilizing soft directional lighting to highlight the intricate texture of a long, feather-trimmed high-neck gown and lug-sole footwear. Photographed by Zoey Grossman, the vertical composition centers on a whimsical studio environment anchored by a vintage carousel horse. The campaign captures a distinct fashion narrative through its deliberate use of shadow and form.
Style
Vertical, Moody, Editorial
Techniques
Soft Light
Industries
Designer Fashion
Color
Jet Black
Background
Set-dressed
Context
Advertising Campaign
Associated creatives
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