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Ami: Gestes

Brand
Date

Jul 2025

Description

Ami presents Gestes, an editorial campaign for the luxury fashion house that explores intimacy through a series of outdoor portraits. Photographed by Arale Reartes, the imagery centers on quiet, connected human interactions set against public streetscapes. The series features model Marie Seguy and utilizes a warm, natural light aesthetic to capture the collection. With design direction from Alexandre Mattiussi, the campaign employs an analogue film technique to achieve a clean, cinematic depth across its horizontal and vertical compositions.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Color
Camel
Background

Street

Context

Advertising Campaign

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