Ami

Oct 2025

The AMI Paris Spring Summer 26 campaign presents a study in relaxed tailoring and architectural texture. Photographed by Antonino Cafiero, the imagery leans into a minimalist aesthetic, situating the collection against raw, unfinished plaster walls and traditional Parisian balcony backdrops. The editorial focus highlights clean lines and deconstructed silhouettes, with art direction by Sofiane Lahcen. Elodie David Touboul’s styling emphasizes a layered approach, pairing oversized utility jackets and structured blazers with wide-leg trousers and flowing skirts. The use of natural light enhances the earth-toned palette and intricate fabric details, while hair styling by Vincent Zimberlin completes the understated look. Casting for the campaign was led by Piergiorgio Del Moro.

Editorial, Vertical, Clean

Natural light

Designer Fashion

Advertising Campaign