The AMI Paris Qixi Capsule Collection 2025 campaign presents a series of location-based editorial images shot outdoors. The visuals feature models Felix Cheong-Macleod and Houjing Cui, showcasing pieces designed by Alexandre Mattiussi.
Photographer Luca Meneghel leans into a clean, observational style, capturing the collection against light-coloured urban exteriors and soft, natural light. The series integrates warm tones and verdant foliage to frame the garments, maintaining a crisp aesthetic throughout the campaign.
