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Ami: AMI Catalog 2025

Brand
Ami
Date

Feb 2025

Description

The AMI Catalog 2025 campaign presents a series of studio-based looks that highlight the label's signature tailoring and everyday apparel. Across the collection, the imagery employs clean, minimalist aesthetics, focusing on texture and silhouette through soft studio lighting. Photographed by Remi Pujol, the series features model Max Everist wearing core seasonal items, including button-down shirts, crewneck sweaters, and accessories such as bucket hats and caps. Styling by Manon Hvejsel Sarron emphasizes a contemporary, understated look, with garments ranging from denim to cotton textiles showcased against neutral seamless backgrounds. The commercial project maintains a consistent, balanced visual language throughout the fashion collection.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Color
Denim
Background

White Seamless

Context

Catalogue

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