Alexander McQueen
MCQUEEN AW25 HERO LOOKBOOK
Brand
ProjectMCQUEEN AW25 HERO LOOKBOOK
Date
Sep 2025
Description
The Alexander McQueen Autumn/Winter 2025 hero lookbook features model Alec Cortoos in a series of clean, studio-captured portraits. Photographed by Theo Sion, the campaign leans into minimalist aesthetics with stark, monochromatic backgrounds that highlight the collection's tailoring. Creative direction by Sarah Richardson pairs sharp black suiting with structural accessories and deliberate textural details, such as pleated bibs and ruffled cuffs. With hair styling by Gary Gill, the series utilizes soft light to maintain a commercial focus on silhouette and garment construction.
Style
Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Jet Black
Context
Lookbook
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