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Aldi: Summer

Brand
Date

Feb 2025

Description

Aldi presents its seasonal Summer campaign, a commercial focused on the essential elements of warm-weather dining. The project leans into polished food cinematography, utilizing slow motion to capture the preparation of a diverse barbecue spread. From grilled sausages and salmon fillets to fresh vegetables and aromatics, the visuals prioritize texture and heat. The production team at All Of Us Here utilizes live-action technique and dramatic lighting to create a cohesive, vibrant look across the film's array of flat lays and high-speed ingredient sequences.

Style

Horizontal, Commercial, Warm, Polished

Techniques

Slow motion

Industries
Color
Chocolate
Burnt Orange
Background

Concrete Texture

Context

TVC / TV Commercial

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