Aldi
Go A Little Extra This Christmas
Brand
Date
Nov 2024
Description
Aldi's 'Go A Little Extra This Christmas' holiday campaign, developed by BMF, captures a festive, humorous narrative centred on seasonal gathering. The spot shifts between intimate domestic interiors and outdoor scenes, grounded by a cinematic aesthetic and warm lighting. Produced by Good Oil, the commercial leans into the preparation of traditional holiday meals, with ARC (Australia) also contributing to the production efforts. The project utilizes live-action techniques to portray family dynamics and holiday hosting.
Style
Humorous, Horizontal, Cinematic, Warm
Industries
Fast Food
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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