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Aldi: Dealstream

Brand
Date

May 2025

Description

Aldi brings its promotional offerings to life in Dealstream, a commercial spot that leans into a retro-inspired animation aesthetic. The animation focuses on a casual scene set outside an Aldi supermarket at dusk, highlighting product features like Pickers Onion Rings and fresh produce via an electronic billboard. The production, led by Jelly, balances everyday retail details with a stylized visual approach. The film utilizes a horizontal composition to capture the interaction of characters in the parking lot against a distinct, nostalgic backdrop.

Style

Horizontal, Commercial, Retro

Techniques

Animation

Industries
Color
Navy
Off-White
Jet Black
Background

Retail Storefront

Context

TVC / TV Commercial

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