Adidas: Messi Rings
Brand
Date
Oct 2025
Description
Adidas presents 'Messi Rings,' a commercial spotlight on football athlete Lionel Messi. The film captures an intimate sequence of shots, focusing on the intricate details of custom championship-style gold rings worn by the athlete. Developed in collaboration with agency The Midnight Club, the campaign utilizes a clean, live-action technique. The production maintains a neutral aesthetic, shifting between tight close-ups of the jewelry and composed wider frames as Messi showcases the pieces.
Style
Horizontal, Commercial, Clean
Industries
Color
Jet Black
Gold
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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