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  • ·Zimmermann Spring 2024 Ad Campaign Red Dress Editorial
BrandZimmermann
ProjectSpring 2024 Ad Campaign
Model in a voluminous red chiffon halter dress standing on a rugged rocky terrain against a dramatic mountain and ocean background.

Zimmermann Spring 2024 Ad Campaign 2024

Associated creatives

Nicky Zimmermann
Nicky ZimmermannZimmermann Creative Director
Smile Agency
Smile AgencyAgency
Emil Vrisakis
Emil VrisakisCreative Director
Gabriele Hackworthy
Gabriele HackworthyArt Director
Benny Horne
Benny HornePhotographer
Andy Swartz
Andy SwartzVideographer
Barbara Valente
Barbara ValenteModels
Romy Frydman
Romy FrydmanStylist
James Rowe
James RoweHair
Jodie Boland
Jodie BolandMakeup
The Establishment – Anita Bitton
The Establishment – Anita BittonCasting Director
Madeira
MadeiraLocation
Portugal
PortugalLocation

Tags

model in red dressred dressmodelwoman in red dresswomanred chiffon dresschiffon dressstrappy sandals

Description

This striking fashion editorial image from the Zimmermann Spring 2024 ad campaign features a model posing on rugged, rocky terrain under an expansive overcast sky. The model wears a vibrant red, voluminous off-the-shoulder chiffon dress with deep ruffles and delicate strappy sandals. The sun-drenched, natural lighting accentuates the dramatic textures of the volcanic rock formations and the distant blue ocean in the background. Photographed by Benny Horne with art direction by Gabriele Hackworthy and styling by Romy Frydman, the campaign captures a sophisticated outdoor aesthetic.

Style

Editorial, Horizontal, Warm, Earthy

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Scarlet (100%)

Background

Mountain

Context

Advertising Campaign