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  • ·Zimmermann Spring 2024 Ad Campaign Coastal Editorial
BrandZimmermann
ProjectSpring 2024 Ad Campaign
Model wearing a sheer floral maxi dress posing on rocky cliffs overlooking the ocean at sunset.

Zimmermann Spring 2024 Ad Campaign 2024

Associated creatives

Nicky Zimmermann
Nicky ZimmermannZimmermann Creative Director
Smile Agency
Smile AgencyAgency
Emil Vrisakis
Emil VrisakisCreative Director
Gabriele Hackworthy
Gabriele HackworthyArt Director
Benny Horne
Benny HornePhotographer
Andy Swartz
Andy SwartzVideographer
Barbara Valente
Barbara ValenteModels
Romy Frydman
Romy FrydmanStylist
James Rowe
James RoweHair
Jodie Boland
Jodie BolandMakeup
The Establishment – Anita Bitton
The Establishment – Anita BittonCasting Director
Madeira
MadeiraLocation
Portugal
PortugalLocation

Tags

woman in floral dresswoman in dressfloral dressmaxi dresssheer dresshalter dressruffled dressmodel posingwoman posing

Description

This image from the Zimmermann Spring 2024 ad campaign features model Barbara Valente posed dramatically atop rugged rocky cliffs against a hazy ocean background. The subject wears an ethereal, sheer halter-neck maxi dress adorned with large orange and neutral floral patterns, featuring voluminous tiered ruffles and billowing sleeves. Photographed by Benny Horne with art direction by Gabriele Hackworthy, the scene is bathed in warm golden hour light under an expansive sunset sky. Styling by Romy Frydman complements the coastal setting, with hair by James Rowe and makeup by Jodie Boland.

Style

Editorial, Horizontal, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Cream (50%)
Rust (50%)

Background

Rocky Coast

Context

Advertising Campaign