Brand
ProjectSuper Bowl

Zara Super Bowl 2025
Associated creatives
Tags
Description
Photographer Harrison Boyce captures an outdoor menswear editorial portrait for Zara's Super Bowl project, styled by Alba Vicario with hair styling by Erol Karadağ. A young Black man leans against a metal street sign pole with arms crossed, wearing a dark navy bomber jacket over a plaid shirt and tan trousers. The backdrop features bright daylight illuminating a strip mall commercial marquee and a vintage gold sedan parked along the roadside.
Style
Editorial, Vertical, Nostalgic
Techniques
Natural light
Industries
High Street Fashion
Color
Petrol Blue (50%)
Beige (40%)
Background
Carpark
Context
Editorial
