Zara NEW GRUNGE 2024

Description

A full-length studio portrait from Zara's New Grunge campaign photographed by Marc Hibbert with creative direction by Gorka Sorozabal. The model poses against a cool-toned panelled grey studio wall, wearing an oversized dark brown leather zip jacket over a ribbed knit top and dark straight-leg trousers. Tinted goggles are worn atop the head while a metallic-toned motocross helmet is tucked under one gloved arm. Soft, diffused lighting accentuates the leather textures and clean silhouette against the distressed grey floor.

Style

Editorial, Vertical, Moody, Cool

Techniques

Soft Light

Industries

High Street Fashion

Color

Background

Grey Seamless

Context

Advertising Campaign