Brand
ProjectZara Man - The Darkest Night

Zara Zara Man - The Darkest Night 2025
Associated creatives
Tags
Description
A full-length monochrome portrait of model Cherif Douamba for the Zara Man campaign 'The Darkest Night', shot by photographer Daniel Archer. He stands facing forward wearing a dark workwear-style jacket accented with contrast stitching over a dark shirt, paired with tailored trousers, a silver belt buckle, and a wallet chain. Draped in his left hand is a heavy textured fur coat, set against a softly lit textured studio background.
Style
Editorial, Vertical, Moody, Monochrome
Techniques
Low-key / chiaroscuro
Industries
Menswear
Color
Off-Black (60%)
Charcoal (40%)
Background
Textured Backdrop
Context
Advertising Campaign

