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Brand
ProjectZARA BASEZ
Model wearing a yellow short-sleeve shirt and cargo trousers standing in front of a large white inflated structure.

Zara ZARA BASEZ 2024

Associated creatives

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Description

This vertical fashion editorial photograph captured by directors and photographers Gus&Lo for Zara showcases a male model standing centrally within a studio setting. The subject wears a yellow short-sleeve button-down shirt paired with matching yellow cargo trousers and dark footwear, complemented by a layered dark turtleneck underneath. Positioned directly behind the model is a large, inflated white sculptural structure resembling a fabric dome or parachute, adding a bold textural element to the composition. The lighting is soft and directional, casting gentle shadows that define the contours of both the apparel and the backdrop. The styling by Alba Vicario emphasizes relaxed proportions and workwear-inspired silhouettes.

Style

Editorial, Vertical, Warm, Clean

Industries

High Street Fashion

Color

Golden Yellow (70%)
Off-Black (30%)

Background

White Seamless

Context

Lookbook