the beauty counter Brand Identity 2026

Description

Three cream-colored packaging boxes for Bastét high-performance toothpaste are arranged in a geometric composition against a warm neutral studio backdrop. One box stands vertically on the left, a second rests horizontally along the base, and the third leans diagonally across the structure. Each package features black serif typography displaying the brand name Bastét, enclosed within precise borders alongside a pale mint green hexagonal emblem denoting the nano-hydroxyapatite formula. The lighting is soft and diffused, casting subtle shadows across the smooth matte paperboard surfaces.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Color

Background

Coloured Seamless

Context

E-commerce / Product