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Wasted Paris brand identity graphic pattern featuring repeating gothic typography in grey on a light background

Wasted Paris Brand Identity 2019

About

Graphic identity design created by Plus Mûrs for Wasted Paris, featuring a repeating pattern of gothic-style typography across a uniform light background. The composition displays repeating monogram and logotype elements arranged in diagonal rows with clean, minimalist precision. The subdued grey tones create a subtle, cohesive visual rhythm suitable for branding applications. The design emphasizes graphic clarity and typographic structure as part of the brand identity project.

Brand

Project

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Credits

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Techniques

Industries

Background

Solid Colour

Context

Advertising Campaign