Wasted Paris Brand Identity 2019

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This brand identity project for Wasted Paris features crisp white business cards arranged on a plain surface under natural directional lighting. The top card displays bold red gothic-style typography and fine text details, while the card below showcases a clean debossed logo impression alongside address, email, and telephone information in red print. Strong diagonal shadows cast across the composition create depth and highlight the textured paper stock. Designed by Plus M¤rs, the piece highlights minimalist corporate stationery and graphic design craftsmanship.