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Brand
Paris Electronic Week
ProjectBrand Identity

Paris Electronic Week Brand Identity 2023

Associated creatives

Diplomatie Studio
Diplomatie StudioGraphic Design
IYA Studio
IYA StudioGraphic Design
Landor
LandorGraphic Design
Pol Solsona Studio
Pol Solsona StudioGraphic Design
DutchScot
DutchScotGraphic Design
DIA Studio
DIA StudioGraphic Design

Tags

motion graphicsbrand identityoptical patternblack and white patterngraphic design

Description

A dynamic motion graphics sequence created for the brand identity of Paris Electronic Week. The video features high-contrast monochrome patterns, shifting optical geometries, and integrated QR code elements that transform across frames. The stark black and white palette creates a bold visual rhythm suited for electronic music culture. Design contributions include work from Diplomatie Studio, IYA Studio, Landor, Pol Solsona Studio, DutchScot, and DIA Studio.