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BrandWagon Wheel
ProjectBrand Identity
Dark wood block with embossed WAGONWHEEL branding set against a neutral studio backdrop with a warm metallic base.

Wagon Wheel Brand Identity 2018

Associated creatives

Perky Bros
Perky BrosGraphic Design

Tags

wooden brand blockwooden blockbrand blockdark wood blockwood blockwagon wheel brand identitywagon wheel logobranding display

Description

This studio photograph showcases a brand identity piece for Wagon Wheel, designed by Perky Bros. The central object is a rectangular block of dark stained wood featuring prominent wood grain textures and the brand name debossed across the front surface in capital letters. The wooden block rests upon a reflective warm metallic base against a minimalist neutral studio background with soft, diffused lighting.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Emboss & Deboss

Color

Espresso (70%)
Copper (30%)

Background

White Seamless

Context

Advertising Campaign