Wagon Wheel Brand Identity 2018

Description

This image presents a detail shot of product packaging for the Wagon Wheel brand identity project, designed by Perky Bros. The composition features a grey paper box tied vertically with a thin brown twine cord tied in a neat knot on the right side. The brand name WAGONWHEEL is printed in clean, dark uppercase lettering in the lower left corner of the box. The lighting is soft and even, casting subtle shadows across the neutral-toned surface below and highlighting the tactile quality of the heavy paper stock. The minimalist arrangement emphasises clean typography and natural materials.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Background

White Seamless

Context

Advertising Campaign, E-commerce / Product