BrandWagon Wheel
ProjectBrand Identity

Wagon Wheel Brand Identity 2018
Associated creatives
Tags
Description
Brand identity and packaging design project for Wagon Wheel created by Perky Bros. The composition features a detailed macro view of a thick stack of textured grey business cards alongside a brown paper gift bag with bold black typography reading WELCOME HOME. The lighting is soft and neutral, highlighting the tactile qualities of the paper stocks and the debossed typography.
Style
Horizontal, Commercial, Clean, Tactile
Techniques
Typography, Macro
Color
Beige (50%)
Medium Grey (50%)
Background
Solid Colour
Context
Advertising Campaign