BrandVevo
ProjectBrand Identity

Vevo Brand Identity 2022
Associated creatives
Tags
Description
This image captures an outdoor paste-up poster installation displaying vibrant music promotional graphics for Vevo. The wall features three distinct panels in purple, yellow-orange, and bright orange hues. The left panel showcases Chloe X Halle with typography reading Special Live Performance. The central panel features a striking portrait of The Weeknd wearing sunglasses and a red blazer against a warm amber background. The right panel displays bold typography for The Weeknd alongside event details. The posters exhibit natural weathering with subtle wrinkles and paper texture pasted against a dark green wooden backing on a city street.
Style
Horizontal, Commercial, Clean, Retro
Industries
Music
Color
Burnt Orange (40%)
Lavender (30%)
Jet Black (30%)
Background
Street
Context
Out of Home (OOH)