Vessel Floats Brand Identity 2020

Description

This image showcases a flat lay of cream-colored paper cards or slips scattered across a surface for the Vessel Floats brand identity project. Designed with graphic elements by Order and photographed by Chaunté Vaughn, the composition features rectangular cards printed with distinct vertical black lines intersecting custom typography. The prominent central cards clearly display the brand name VESSEL interspersed with vertical dividers, while another visible piece reads FLOATS. The lighting is even and soft, emphasizing the tactile matte texture of the paper and the sharp contrast of the black linework against the neutral background.

Style

Horizontal, Commercial, Clean, Tactile

Techniques

Typography

Color

Background

Paper Texture

Context

Advertising Campaign, Editorial