BrandVelvet Coat
ProjectBrand Identity

Velvet Coat Brand Identity 2017
Associated creatives
Tags
Description
This image presents a brand identity design for Velvet Coat, featuring clean black serif typography centered on a crisp white rectangular card. The card rests on a subtle, light-colored wood texture background that provides a natural, tactile frame. The composition is minimal and balanced, placing full emphasis on the logotype and paper texture. Kiku Obata & Company designed the visual identity, focusing on refined typographic presentation. The overall aesthetic is clean, professional, and understated.
Style
Horizontal, Commercial, Clean, Minimalist, Negative Space
Techniques
Typography
Color
Pure White (70%)
Jet Black (30%)
Background
Wood Texture
Context
Brand Film / Corporate Video