Velvet Coat Brand Identity 2017

Description

This image showcases a minimalist white business card centred against a light wood grain surface, designed as part of the brand identity project for Velvet Coat by Kiku Obata & Company. The card features crisp black serif typography displaying two store addresses in Iowa, along with contact telephone numbers and website details arranged cleanly across the paper stock. The composition is shot from a top-down perspective with soft, even lighting highlighting the subtle texture of the paper and the surrounding wood background. The overall aesthetic is clean, professional, and corporate, emphasizing clear communication and refined graphic design principles.

Style

Commercial, Square, Clean, Minimalist

Techniques

Typography

Color

Background

Wood Texture

Context

Brand Film / Corporate Video