BrandUter
ProjectSpring 2024 Ad Campaign

Uter Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This editorial campaign image for Uter features three models posed together outdoors in Palm Springs. A man in the foreground wears a bright yellow hoodie, while another figure behind him wears a light blue hoodie decorated with graphic line art. A woman reclines between them wearing a peach-colored hoodie. The natural daylight illuminates the desert landscape and mountain background, creating a soft and balanced composition captured by photographer Jennifer Massaux.
Style
Editorial, Horizontal, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Mustard (40%)
Caramel (40%)
Sky Blue (20%)
Background
Mountain
Context
Advertising Campaign
