BrandUnder
ProjectBrand Identity

Under Brand Identity 2025
Associated creatives
Tags
Description
An open laptop rests on a textured speckled surface, angled slightly toward the camera under natural directional light. The screen displays a modern website layout with bold, custom typography spelling the brand name Under across the top. Below the header, digital previews and photographic imagery are neatly arranged in a clean grid interface. Soft curtains and shadows create a warm, minimal atmosphere in the background. Credits include Lingfei Cao for graphic design, alongside photography contributions by Francesco Ferrarini, Matheus Ferrero, and Chris Mok.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Color
Jet Black (50%)
Medium Grey (50%)
Context
Website / Web