BrandUnder
ProjectBrand Identity

Under Brand Identity 2025
Associated creatives
Tags
Description
Graphic design and brand identity project created by Lingfei Cao featuring the brand name Under in a distinct white glitch-style typographic treatment. The logo is centrally positioned and rendered in stark white against a solid, matte black background. Photography credits include Francesco Ferrarini, Matheus Ferrero, and Chris Mok.
Style
Horizontal, Commercial, Monochrome, Clean
Techniques
Typography
Color
Pure White (100%)
Background
Black Seamless
Context
Brand Film / Corporate Video