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  • ·Troye Sivan for Gap Get Loose Fall 2024 Campaign
BrandGap
Project'Get Loose' Fall 2024 Ad Campaign
Troye Sivan standing in a large warehouse wearing a white t-shirt and baggy blue jeans for Gap Get Loose campaign

Gap 'Get Loose' Fall 2024 Ad Campaign 2024

Associated creatives

If there is one
If there is oneAgency
Dan Martensen
Dan MartensenDirector
Troye Sivan and CDK Company
Troye Sivan and CDK CompanyTalent
Sergio Reis
Sergio ReisChoreographer
“Funny Thing” by Thundercat
“Funny Thing” by Thundercat

Tags

troye sivantroye sivan standingwhite t shirtbaggy blue jeanswide leg denim jeansblue jeansman in white t shirtyoung man standingsilver chain necklace

Description

Troye Sivan poses in a spacious, industrial warehouse environment for the Gap Get Loose Fall 2024 ad campaign, directed by Dan Martensen. He wears a plain white short-sleeve t-shirt, layered silver chain necklaces, and dark blue wide-leg denim jeans secured with a black belt featuring a hanging chain accessory. The lighting is warm and directional, casting long shadows across the concrete floor while highlighting the textural brick walls and steel beams of the background. His posture is relaxed yet structured, capturing the casual, expressive energy of the collection.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (30%)
Navy (50%)
Jet Black (20%)

Background

Warehouse

Context

Advertising Campaign