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BrandGap
Project'Get Loose' Fall 2024 Ad Campaign
Troye Sivan posing in a white t-shirt and wide-leg denim jeans against a seamless neutral studio backdrop.

Gap 'Get Loose' Fall 2024 Ad Campaign 2024

Associated creatives

If there is one
If there is oneAgency
Dan Martensen
Dan MartensenDirector
Troye Sivan and CDK Company
Troye Sivan and CDK CompanyTalent
Sergio Reis
Sergio ReisChoreographer
“Funny Thing” by Thundercat
“Funny Thing” by Thundercat

Tags

troye sivanman wearing white t shirtman in white t shirtwhite t shirtt shirtwide leg denim jeansdenim jeansjeans

Description

Troye Sivan is featured in the 'Get Loose' Fall 2024 ad campaign for Gap, directed by Dan Martensen. He poses with his arms raised overhead against a neutral studio backdrop, wearing a white t-shirt, baggy denim jeans with a black belt, and dark shoes. The lighting is clean and even, highlighting the casual streetwear styling of the apparel.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (30%)
Denim (50%)
Jet Black (20%)

Background

Grey Seamless

Context

Advertising Campaign