Brand
ProjectTotême S/S 25 Campaign

Totême Totême S/S 25 Campaign 2025
Associated creatives
Tags
Description
This black and white campaign image for Toteme features model Jeanne Cadieu seated and facing the camera. She wears a long-sleeved black turtleneck sweater paired with a delicate pendant necklace. Her hair is pulled back neatly, and her expression is calm and direct. She rests her arms on the back of a dark wooden chair. The background consists of a mottled, textured surface, creating an understated studio setting. The lighting is soft and directional, highlighting the contours of her face and the drape of the knitwear.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Jet Black (90%)
Silver (10%)
Background
Concrete Texture
Context
Advertising Campaign



