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BrandThe Cortège
ProjectBrand Identity
The Cortège brand identity displayed on a green public bench outdoors with foliage and tree trunks in the background.

The Cortège Brand Identity 2026

Associated creatives

Baillat Studio
Baillat StudioDesign
Zach Chilcote
Zach ChilcoteIllustration
Baillat Studio
Baillat StudioMotion

Tags

brand identity bannerbrand identitybannerpublic benchbench

Description

This outdoor shot showcases the brand identity for The Cortège, designed by Baillat Studio and Zach Chilcote as part of the Brand Identity project. The advertisement is prominently featured on a dark green public park bench, positioned against a backdrop of natural stone wall textures and lush green foliage. The bench displays a vibrant banner featuring a central orange and purple circular gradient graphic alongside stylized typography that reads The Cortège and details regarding a world premiere. Natural daylight casts soft shadows beneath the bench onto the concrete pavement. The composition highlights the integration of contemporary branding within an urban public environment.

Style

Horizontal, Commercial, Warm, Clean

Color

Navy (50%)
Burnt Orange (30%)
Forest Green (20%)

Background

Street

Context

Out of Home (OOH)