Brand Identity 2026

Description

This brand identity piece for The Cortege showcases a person from behind wearing a black hooded sweatshirt featuring distinct graphic typography and symbols. The back of the hoodie displays centered white lettering reading THE MEDICINE IS WORKING along with a circular emblem at the top. Additional graphic elements and lettering adorn the sleeves. The subject stands outdoors against a rugged, arid mountain terrain with rocky slopes under natural daylight. This piece was created as part of the Brand Identity project.

Style

Vertical, Commercial, Earthy, Raw

Techniques

Natural light

Industries

Streetwear

Color

Background

Mountain

Context

Advertising Campaign