Players Stone Island x New Balance 2026

Description

In a moody interior setting with a tiled wall and a weathered cast-iron radiator, a young man performs sit-ups on a concrete floor with his hands behind his head. He wears a fitted heather grey tank top, dark olive green trousers, and collaboration sneakers. Direct low-key lighting sculpts his form and creates high-contrast shadows across the surrounding floor. The campaign was photographed by Ricardo Gomes and styled by Jon Morales.

Style

Horizontal, Commercial, Moody, Gritty

Techniques

Low-key / chiaroscuro

Industries

Streetwear

Color

Context

Advertising Campaign