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Model wearing a vibrant red structured wool dress with wide flared sleeves and black thigh-high boots against a plain white background

Sportmax Fall 2025 Ad Campaign 2025

About

This fashion campaign image for the Sportmax Fall 2025 ad campaign features model Ida Heiner captured by photographer Julien Martinez Leclerc. The subject is styled by Katie Burnett, wearing an avant-garde structured red wool dress with an exaggerated collar and dramatically flared circular sleeves, paired with scrunched black leather thigh-high boots. Hair is styled sleek and pulled back by Olivier Schawalder, complemented by clean makeup artistry from Yadim Carranza. The composition is shot against a seamless, bright white studio backdrop under clean, even lighting.

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Background

White Seamless

Context

Advertising Campaign