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  • ·Sportmax Fall 2025 Ad Campaign featuring Ida Heiner
BrandSportmax
ProjectFall 2025 Ad Campaign
Model Ida Heiner wearing a voluminous black and white faux fur coat and thigh-high leather boots against a white backdrop.

Sportmax Fall 2025 Ad Campaign 2025

Associated creatives

Ivan Olita c/o Bravo Enterprises
Ivan Olita c/o Bravo EnterprisesSportmax Creative Director
Julien Martinez Leclerc
Julien Martinez LeclercPhotographer
Ida Heiner
Ida HeinerModels
Katie Burnett
Katie BurnettStylist
Olivier Schawalder
Olivier SchawalderHair
Yadim Carranza
Yadim CarranzaMakeup

Tags

woman wearing faux fur coatfaux fur coatblack and white coatwoman in coatmodel Ida Heinerthigh high leather bootsleather bootsleather cap

Description

This portrait from the Sportmax Fall 2025 ad campaign features model Ida Heiner photographed by Julien Martinez Leclerc against a clean white backdrop. The subject wears a striking, highly textured black and white faux fur coat with voluminous proportions, paired with black thigh-high leather boots and a matching leather cap. The studio lighting cleanly separates the figure from the background, highlighting the tactile contrast of the fluffy outerwear and sleek leather accessories. Styled by Katie Burnett, the look delivers an avant-garde silhouette.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

High-key

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign