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  • ·Songzio Pure Rebel Spring 2024 Campaign Editorial
BrandSongzio
Project'Pure Rebel' Spring 2024 Ad Campaign
Group of models in layered designer garments and dark face paint posed against a textured backdrop

Songzio 'Pure Rebel' Spring 2024 Ad Campaign 2024

Associated creatives

Jay Songzio
Jay SongzioSongzio Creative Director
Cho Gi-Seok
Cho Gi-SeokPhotographer

Tags

group of modelsmodels in designer apparelmodels in layered clothingdesigner apparellayered clothing

Description

Group portrait of models wearing layered designer apparel and dark face paint for the Songzio Pure Rebel Spring 2024 advertising campaign. The composition features two stacked frames showing multiple subjects in earth-toned and black garments against richly textured painterly backdrops. Dramatic studio lighting highlights the intricate fabrics and sculptural silhouettes of the collection.

Style

Editorial, Vertical, Gritty, Clean

Industries

Designer Fashion

Color

Jet Black (50%)
Camel (30%)
Golden Yellow (20%)

Context

Advertising Campaign